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Posted by Sonam Sareen in Creative on 13 November 2018
Tags: creative articles, design
A Corporate Identity is a collection of elements (in most cases visual, although it can be audio) that represent what a business stands for. In real estate this can be boards, business cards, your website, uniforms, signage etc. Having a consistent corporate identity is vital for any enterprise to succeed.
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Posted by Sonam Sareen in Creative on 05 November 2018
Tags: creative articles, design
Traditionally, companies outsourced design work as the need would arise. In recent years, leading brands around the world have being hiring at an unprecedented rate to meet the demand to explore new and different ways of turning ideas into real products or services. With the growth of the digital phenomenon, companies across all industries have recognised the need for consistent design to not only cover their marketing, but also their services and internal procedures. Good designers are problem solvers and everything benefits from design thinking.
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