Become an online marketing guru. Prop Data Knowledge offers you free advice, guides, check lists and infographics on how to market real estate on the internet.

What is Social Media?

Posted by Ras Chunylall in Social on 07 March 2014

Tags: facebook, google, linkedin, pinterest, social media, twitter

The best way to define social media is to break it down.  Media is an instrument of communication, like a newspaper or television advertisement, social media would then be through the use of a social medium to promote communication.  In online terms, social media would generally be a website or application that not only offers you information but interacts with you.  This interaction could be as simple as requesting a comment or a vote on an article, or can be as complex making recommendations to you based on previous interaction or popularity based on other users with similar interests.

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Meta Tags Go Zombie

Posted by Ras Chunylall in Search on 05 February 2013

Tags: glossary, google, lead generation, meta tags, online marketing, website maintenance, website update

I’ve heard time and time again that “Meta Tags are Dead!” While this may ring true when it comes to gaining a good rank in the SERPs there are always two sides to every story. While it is accepted that this tag certainly isn’t going to aid your rankings, it could make a massive difference when it comes to searchers clicking through to your website.

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